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www.expresspharmapulse.com/20040527/technology02.shtml

Eon Soft launches data management solution for pharma

Sonia Rebello - Bangalore

Eon Soft, a Bangalore-based web company recently launched iNetPharma, a database management solution targeted towards pharma companies. Profiling every player in the pharmaceutical hierarchy, the solution help to automate Professional Sales Representative (PSR) activities. It also automates the reporting processes thus streamlining the entire marketing system.

Speaking on the occasion, Sharath Chander, managing director, Eon Soft, said, ‘‘With the launch of iNetPharma, pharma companies who saw the off-line demonstration, realised the advantage of a database managed solution to manage the field force of the industry. The advantages to the pharma company became apparent and companies have now started asking for Application Service Provider (ASP) based solution to manage the field force.’’